VistaJet bags prestigious award in China
Jan 31, 2017
VistaJet has bagged a prestigious award from a leading Chinese consumer survey company. In a news article published at the Corporate Jet Investor website on 26 January 2017, Alud Davies reports: “VistaJet recently won the Hurun Report’s ‘Best of the Best’ award in the best business jet operator category.” According to Davies, the award was granted as part of the Hurun Report Chinese Luxury Consumer Survey 2017.
This particular award underscores VistaJet’s fast-paced market growth and influence in the Asian region. Its exceptional service quality in the private aviation industry is evidently earning the approval of customers and other stakeholders. This leaves no doubts about the company’s desire to achieve tremendous growth rates through greater brand recognition and accelerated market penetration.
VistaJet emerged tops in its category after satisfying the different aspects of the stringent criteria that the Hurun Report applied to determine the winners. Davies writes: “In the business jet operator category, companies were judged based on a broad range of metrics, including their customer service, global reach and overall in-flight experience.” This goes to show that unrivalled customer satisfaction achievements played a great role in propelling VistaJet to the peak of its category.
More importantly, the award is a testimony to VistaJet’s success in the high-end segment of the Chinese private jet market. The company has done so well in this market that it has been able to win the approval of the wealthiest people in the country. “The awards are voted for by 449 of China’s wealthiest people, who have all had previous experiences on flying private jets,” according to Davies.
The China-based Apex Air, VistaJet’s joint partner in Asia, has also played a crucial role in marketing the company’s brand in the region. Apex Air operates a B-Challenger 850 on VistaJet’s behalf, Davies reports. This strategic partnership has allowed VistaJet to seamlessly roll out its private jet services in China’s domestic aviation market.